Computle Statement on DRAM Volatility and Price Freeze

Computle Statement on DRAM Volatility and Price Freeze
©2025 PCPartPicker, LLC. Average RAM Prices Over Last 18 Months.

December 10th, 2025 — Since founding Computle in 2020, I have sought to deliver an innovative and cost-effective solution, free from hidden fees, vendor lock-in, and price increases. Today, I am writing to address the unprecedented volatility in the DRAM market and reaffirm our commitment to price stability. To support our customers, Computle is freezing prices and avoiding a 13% increase in monthly pricing.


The Current DRAM Crisis

Since summer 2025, DRAM prices have increased by over 300%. A 16Gb DDR5 chip that cost $6.84 in September now trades at over $27. A 32GB DDR5-6000 kit that sold for £95 in August is now £184. Industry analysts expect shortages to persist until at least Q4 2027.

The shortage stems from AI demand pulling manufacturing capacity away from consumer memory. OpenAI has agreed to purchase 40% of future memory supply, cuasing pricing to surge in Q4 25. In addition, Samsung, SK Hynix, and Micron (who supply 95% of the market) have prioritised high-bandwidth memory (HBM) for AI accelerators—creating acute shortages in DDR4 and DDR5 modules. Compounding this, Micron has discontinued its consumer brand, and focused entirely on HBM.

For workstation providers, this presents a significant challenge. Memory is a critical component in every machine we deploy, and these price increases are substantial.


This Is Not Normal

To put the current situation in perspective: over the past decade, PC component prices have generally followed predictable patterns. According to U.S. Bureau of Labor Statistics data, information technology hardware has historically experienced deflation of around 7% per year. The same computing power that cost £20 in 1988 would cost just £1.36 today.

Even accounting for cyclical shortages, what we are seeing now is extraordinary:

Component10-Year Trend2025 Reality
RAM-25% (falling)+300% in 3 months
SSDs-60 to -80%Stable (for now)
CPUs-28%Stable
GPUs+67%Stable

RAM pricing has historically been cyclical — we saw spikes in 2017-2018 — but the current surge surpasses previous peaks in both speed and magnitude. DDR4, which manufacturers had begun phasing out, is also spiking as customers scramble for any available memory.

The previous DRAM cycles were driven by supply-demand imbalances that corrected within 12-18 months. This cycle is structural: AI demand is not temporary, and manufacturers have explicitly stated they will not add capacity to ease consumer pricing. The major DRAM makers are seeing record profits and have no commercial incentive to change course. Samsung's quarterly profit is up 160% compared to last year.


Our Diversified Supply Chain

As a company with a globally distributed supply chain, we are committed to minimising the risk of regional dependency. Our procurement strategy spans multiple geographies: GPUs are sourced from France and the UK, CPUs from Vietnam, storage and memory from China, and enclosures from domestic fabricators.

When I visited China in late 2023, I established direct relationships with component manufacturers across Shenzhen, Wuhan, Shanghai, and Beijing. These relationships — built over years of trust and repeat business — provide us with allocation priority and pricing advantages that resellers simply cannot access.

This diversified approach not only safeguards our customers from regional pressures, but also enhances our resilience and flexibility in the face of shifting market dynamics. Where others relied on single-source suppliers and are now scrambling, we have options.


Shareholder Agreement: Price Freeze

Analysis shows that on Q4 26 memory prices, we should increase our monthly pricing by 13%. However, in response to this market instability, all Computle shareholders have unanimously agreed to freeze pricing. We will absorb the increased cost of DRAM components on future orders, and in the meantime, utilise our stockpile of memory products, rather than pass them onto our customers.

This decision reflects our belief that predictability matters. When you subscribe to Computle, you are not just purchasing a workstation — you are purchasing certainty.

All pricing for Computle services remains correct and accurate as found on our Pricing page.


Our Pricing Principles Remain Unchanged

  • We do not change prices mid-contract, such as RPI increases.
  • When US tariffs increased prices, we absorbed them.
  • When DRAM prices tripled, we absorbed them.
  • We have no set up fees, hidden fees, or surprise charges.

Looking Ahead

We hope the DRAM market will stabilise in the coming quarters, and we will continue to monitor developments closely. In the meantime, we remain committed to providing high-performance, cost-effective workstations across all markets, and will continue to adapt our supply chain to support our customers without compromise.

While others introduce new charges and limitations, we continue to invest in innovation and maintain our commitment to transparent, stable pricing. Our approach ensures that your costs remain predictable while your performance remains unlimited.

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